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Three World Class Speech Techniques

April 3, 2013 by Muhammad Noer

Obama, Al-Gore and Steve Jobs are those among the great speakers who deliver impressive speeches. They use certain techniques to deliver their presentations which grasp the audience’s attention.

You surely can do the same thing. As follows are the secret of the world’s class speech techniques. You can use these three techniques in your presentation:

 

1. The Rule of Three

Since long time ago, speech writers have known the secret behind “The Rule of Three”. This technique simply divides the main idea into three parts.

Steve Jobs frequently used this technique in all his presentations by saying, “Today, I want to talk about three things.” Then he would start to explain part by part. This way the audience understands clearly and remembers well every part of it.

Grouping the idea into three parts always give strength. Other than three would not have the same effect. Squeezing the idea into two parts would be unattractive, but more than three would be too many and difficult to memorize.

Use this technique and experience how your message becomes powerful.

 

2. Anaphora

Anaphora is a repetition of a word or some words in sequential phrases. The purpose of this repetition is to give emphasis on a particular message, therefore the audience will always remember. Anaphora combined with the right tone of voice will create a dramatic effect, especially towards the end of the presentation.

An example of a very famous anaphora is the one from Martin Luther King’s speech, when he repeated eight times the phrase of “I have a dream”. These are the quotations:

“Let us now wallow in the valet of despair, I say to you, my friends.

And so even though we face the difficulties of today and tomorrow, I still have a dream. It is a dream deeply rooted in the American dream.

I have a dream that one day the red hills of Georgia, the sons of former slaves and the sons of former slave owners will be able to sit down together at the table of brotherhood.

I have a dream that one day even the state of Mississippi, a state sweltering with the heat of justice, sweltering with the heat of oppression, will be transformed into an oasis of freedom and justice.

I have a dream that my four little children will one day live in a nation where they will not be judged by the color of their skin but by the content of their character.

I have a dream today!

I have a dream that one day, down in Alabama, with its vicious racist, with its governor having his lips dripping with the words of “interposition” and “nullification”-one day right there in Alabama little black boys and black girls will be able to join hands with little white boys and white girls as sisters and brothers.

I have a dream today!

I have a dream that one day every valley shall be exalted, and every hill and mountain shall be low, the rough places will be made plain, and the crooked places will be made straight; “and glory of the lord shall be revealed and all flesh shall see it together.”

When you deliver a presentation, try to convey your important message in one word or few words at the right moment. Practice with the word using several phrases before the actual presentation, you will surely present a compelling anaphora which will impress your audience.

 

3. Hyperbole

The term hyperbole is known as an act of exaggeration on something in order to emphasize a point. You might remember certain examples given when you were still at school such as:

The house is as big as a castle .

(Although the house is big, but there is small possibility to be equally big as a castle with hundreds of rooms)

His thundered voice bursts my ear.

(Even a person with the loudest voice will not damage your ear)

Use this technique attentively to emphasize only the important point. The right hyperbole technique will create a dramatic effect in your presentation.

Here are several examples of phrases to help your imagination:

Today I will reveal a secret that could change your world.

(Most probably the message you pass on would not change somebody’s world, but it could considerably make a difference).

I will introduce you a revolutionary product which is a great discovery of this century.

(A great discovery in the century should be something that has been widely-spoken. Even if your product is not as great, you could use the same phrase to show your revolutionary product has its own advantage compare to other product)

These are the 3 techniques of world’s class speech that you can apply in your presentation.

Use it wisely and be a compelling presenter in every opportunity.

Filed Under: Article Tagged With: Martin Luther King, Obama, Speech Techniques, Steve Jobs

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